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Get hooked by the McRib, a masterclass in marketing and psychology, served on a bun! 😋
As disgusting looking, and unappetising as it really actually is, the McRib is one of the smartest things McDonalds has ever come up with. They’ve sprinkled in a bit of psychology, nostalgia, social proof and heavily processed meat to come up with this brilliant...
Please read this blog, otherwise my boss is going to fire me ! 🙁
Hello! Please read this article. I’ve been hired to write these blogs and I might have lied on my resume about my copywriting skills. Oopsie. I hope I don’t get fired for this. Blah blah, social media this, social media that, blah blah. Why am I even here… what am I...
We’re not called 183 clients for a reason… and here’s exactly why
Well, I mean, first of all, it’s a bit of a mouth full. But that’s not actually the reason. Have you spoken with an agency that promised they would treat your business like their own, told you how you’re so special and unique to them, only to find out, you’re 1 out of...
Claim your free box of chocolates!
Okay, so we know that not every business owner out there will have a degree in social media. Honestly, you’re just here to sell an amazing product/service - how are you supposed to know the best hashtags to use for that?! You then start thinking about posting reels,...
Front row seats: TikTok vs Instagram Reels vs Youtube Shorts
We all know organic growth is nicer on our wallets, but a little harder to yield results. Guess what though. Something changed… something really, really awesome happened. We all love TikTok. We tried to hate it at first, but it got addictive. TikTok came along, and...
What Is UGC Content: Explore Meaning And Importance
Deciphering UGC: Understanding What UGC Content Is and Its Impact Do you remember Apple's latest #ShotOniPhone campaign that swept through social media this year? Chances are, you or someone you know took part in it, showcasing the incredible capabilities of...
B2B Lead Generation Strategies to Boost Your Sales
B2B Lead Generation: How To Do It Right “In the world of B2B, your professional network is everything. Because your business is about business, the potential of who you know is just as important as what you know”—a quote from Amber Naslund that hits the nail on...
TikTok SEO: Complete Guide
The Complete Guide to TikTok SEO TikTok SEO is revolutionising the digital landscape, becoming an indispensable tool for brands and content creators. In 2023, TikTok's user base soared to a staggering 1.5 billion globally, with a notable presence of 150 million...
TikTok Marketing: Creating a Successful Strategy in 2024
TikTok Marketing: Creating a Successful Strategy in 2024 TikTok is reshaping the way we think about social media and content creation. You know, TikTok isn't just another app on your phone; it's a powerhouse in the digital marketing universe. With a whopping 120.5...
How To Make Great TikTok Ads?
The Ultimate Guide to Making Great TikTok Ads Let's talk about making waves on TikTok with some killer ads. You've seen them, right? Those TikTok ads just make you stop scrolling and think, "Wow, that's clever!" That's the magic of TikTok advertising – it's not just...