Snapchat brand profiles, Reddit Image Galleries and more

Check out the weekly buzz on our favourite social media platforms, including new features and what's trending! 4 New Social Updates Snapchat launches brand profiles Snapchat is launching brand profiles - a permanent landing page for companies on the platform to house...

Facebook changes its algorithm, TikTok for Business and more

Check out the weekly buzz on our favourite social media platforms, including new features and what's trending! 4 New Social Updates Facebook changes its algorithm to prioritise original reporting To prioritise original reporting and transparent authorship, Facebook is...

Case Study: Dodo Australia

Who is Dodo? Dodo is our favourite Australian internet service provider and also one of our great clients. In addition to broadband internet and NBN plans, Dodo also offers great deals on mobile plans, home phone plans, electricity & gas. What is the objective?...

Fail better? Get F****d

A little while ago, in the midst of a particularly difficult project, a friend sent me an essay based on Samuel Beckett’s oft repeated quote.    Of creativity Beckett said, “Ever tried. Ever failed. No matter. Try Again. Fail again. Fail better.” ...

The Power of Embarrassment

When was the last time you were embarrassed? I’m talking red-faced, stammering embarrassed.  There was a time there when we millennials all called ourselves Liz Lemon because of our propensity for awkwardness, but we still insulate ourselves from the kind of...

Facebook launches Manage Activity, Collab, IGTV ads and more

Check out the weekly buzz on our favourite social media platforms, including new features and what's trending! 4 New Social Updates Clean up your past with this new Facebook feature Manage Activity is a new Facebook feature which allows you to deal with your past and...

Facebook’s new digital wallet, CatchUp and more

Check out the weekly buzz on our favourite social media platforms, including new features and what's trending! 4 New Social Updates Facebook's new digital wallet Facebook has renamed Calibra to Novi, the digital wallet which will be used to access the Libra digital...

Facebook Shops, Instagram Guides and more

Check out the weekly buzz on our favourite social media platforms, including new features and what's trending! 4 New Social Updates Introducing Facebook Shops To support small businesses selling online, Facebook has launched Facebook Shops this week, which is complete...

Hiring an agency vs an in-house person

While there isn’t a definitive answer to this question, there are certain advantages to working with a specialist agency as compared to hiring your in-house marketer/strategist/copywriter/designer Jack. At some point during the lifetime of your business, you’ll have...

LinkedIn Stories, Snapchat’s new AR experience and more

Check out the weekly buzz on our favourite social media platforms, including new features and what's trending! 4 New Social Updates LinkedIn Stories launches in Brazil Credit: Social Media Today LinkedIn has rolled out Stories to members and some Pages in Brazil this...

AR Filters Now Available on Facebook

In August last year, Facebook took the breaks off Spark AR. The powerful software allowed anyone with the technical know-how to create an augmented reality filter for Instagram.  Now, AR filters are available on Facebook.  Spark has been available to a...

Donation Stickers on Instagram Live, TikTok and more

Check out the weekly buzz on our favourite social media platforms, including new features and what's trending! 4 New Social Updates Instagram adds Donation Sticker to Live Instagram Live, which has seen a 70% jump in usage since the pandemic, is giving non-profits a...

SEO During a Recession

One of the most frequently asked questions we get is “what’s the best marketing tactic to pursue in a recession?” That’s after, of course, “wtf just happened?” There’s no simple answer to either question, but SEO is a strong contender for the former. If you’re looking...