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Leveraging Instagram Reels to Expand Your Audience Reach
Leveraging Instagram Reels to Expand Your Audience Reach In today’s digital world, social media marketing is the way to go for brands looking to excel in their online presence and reach their target audience! Instagram Reels offer an amazing opportunity for brands to...
Instagram Ads 101: Crafting Campaigns That Convert
Instagram Ads 101: Crafting Campaigns That Convert With over two billion active users, Instagram marketing offers immense potential for businesses to reach and engage their target audience. One of the most effective ways to utilise this potential is through social...
The Power of Instagram Stories for Brand Engagement
The Power of Instagram Stories for Brand Engagement Instagram Stories have become a game-changer for brands looking to boost engagement and connect with their audience in a more dynamic way. This feature allows you to share content that is immediate and authentic....
Traditional Marketing vs. Digital Marketing: How to Leverage Both
Traditional Marketing vs. Digital Marketing: How to Leverage Both Reaching the right audience and building relationships often feels like a battle between traditional marketing vs. digital marketing. Traditional methods offer broad reach and tangible impact, while...
I can show you better than I can tell you!
This is probably one of my favourite brilliant marketing stories ever - if you know what Yellow Pages is, please keep reading. If you don’t, thanks. You’ve just called me old. Anywho – When Yellow Pages first launched, no one really believed in them (typical). They...
Social Media Content Ideas and Trends for 2024
Social Media Content Trends To Keep An Eye On In 2024 Digital marketing will always have something new up its sleeve. Understanding the latest content creation trends, especially in social media, has become crucial for brands looking to stay ahead. But have you...
Digital Marketing for Marketers: Do You Need an Agency?
What Is Digital Marketing In Australia? Did You Know Digital Marketing Started with a Spam Email? That's right! The term 'digital marketing' was first used in the 1990s, but the concept really took flight when a cheeky marketer decided to send out a mass...
Transforming Digital Marketing with Artificial Intelligence
AI In Digital Marketing, Everything You Need To Know How has artificial intelligence transformed the digital marketing industry? Did you know that artificial intelligence in digital marketing isn't just a recent phenomenon but has been shaping the scene for...
User Generated Content in Australia: Platforms, Ads & Examples
Unlocking The Power Of User-Generated Content In Australia: A Guide To UGC Ads, Platforms, And Examples Every click and swipe means business in the digital world. User-Generated content is at the centre of it all. Let’s see what the numbers have to say....
How to Sell more Duck Fat Potatoes (or anything)
Okay, so let’s say we’re friends - you and I. (We are… right?) I’m telling you about this cool little restaurant in the city, and I say, ‘you should check it out! It was really good’, and that’s it. End of story. Would you try it? To be fair, maybe, because we’re good...
