Start the year off with a solid all-year plan. With the ever-increasing competition in the social media space, planning ahead with the use of a social media calendar can be a game-changer.
With this tool, you can map out your strategies for the whole year and create campaigns that effectively target your brand’s audience. It helps you be on top of your game and be mindful of important dates all year round.
This can be as comprehensive as you need it to be, including important dates like public national holidays in Australia and globally celebrated events like Halloween, Christmas, and many more. By strategically planning your social media content around these dates, you can engage with your audience and join in on the conversation around these occasions.
Here’s a full list of important dates and holidays to keep in mind for Australia in 2024:
January
January 1: New Year’s Day
January 3: International Mind-Body Wellness Day
January 15: Australian Open
January 26: Australia Day (we include this here for completeness however we generally caution clients to think carefully before “celebrating on this date”)
Jan 28: World Data Privacy Day
February
Feb 2: World Wetlands Day
Feb 4: World Cancer Day
Feb 10: Chinese New Year
Feb 12: Royal Hobart Regatta
Feb 12: World Darwin Day
Feb 13: World Radio Day
Feb 14: Valentine’s Day
Feb 27: International Polar Bear Day
Feb 28: Rare Disease Day
March
Mar 1: World Compliment Day
Mar 3: World Wildlife Day
Mar 3: Sydney Mardis Gras
Mar 8: International Women’s Day
Mar 11: Eight Hours Day / Adelaide Cup / Canberra Day
Mar 15: Ides of March
March 16: National Close the Gap Day
Mar 17: St Patrick’s Day
Mar 20: International Day of Happiness/ March Equinox
Mar 21: International Day of Forests
Mar 23: World Meteorological Day
Mar 25: International Waffle Day
Mar 28: Something-On-A-Stick Day
Mar 31: World Backup Day
April
Apr 1: April Fools Day
Apr 4: International Carrot Day
Apr 7: World Health Day/ Daylight Savings Ends
Apr 17: International Haiku Day
Apr 25: ANZAC Day
Apr 26: International Guide Dog Day
Apr 29: International Dance Day
May
May 2: International Harry Potter Day
May 4: World New Password Day
May 11: Fair Trade Day/ World Migratory Bird Day
May 12: Mother’s Day
May 20: World Whiskey Day
May 23: World Turtle Day
June
Jun 3: World Bicycle Day/ Western Australia Day
Jun 7: Global Running Day
Jun 5: World Environment Day
Jun 6: Queensland Day
Jun 8: Bounty Day / World Oceans Day
Jun 18: International Sushi Day
Jun 21: June Solstice
July
Jul 1: International Joke Day
Jul 7: First Day of NAIDOC Week
Jul 11: World Population Day
Jul 7-14: NAIDOC Week
Jul 17: World Emoji Day
Jul 18: Nelson Mandela International Day
Jul 30: International Day of Friendship
August
Aug 5: Northern Territory Picnic Day
Aug 8: International Cat Day
Aug 12: World Elephant Day
Aug 14: Royal National Agricultural Show Day Queensland
Aug 19: World Humanitarian Day
Aug 19: International Homeless Animals Day
Aug 22: World Plant Milk Day
Aug 26: International Dog Day
September
Sept 1: Father’s Day
Sep 5: International Day of Charity
Sep 7: International Day of Clean Air
Sep 8: International Literacy Day
Sep 15: International Day of Democracy
Sep 17: Mid-Autumn Festival
Sep 22: Hobbit Day
Sep 22: September Equinox
Sep 27: Friday Before AFL Grand Final
October
Oct 1: International Vegetarian Day
Oct 5: World Teachers’ Day
Oct 6: Daylight Savings Starts
Oct 9: World Post Day
Oct 15: International Pregnancy and Infant Loss Remembrance Day
Oct 24: United Nations Day
Oct 31: Halloween
November
Nov 4: Recreation Day
Nov 5: Melbourne Cup Day
Nov 10: International Accounting Day
Nov 11: Remembrance Day
Nov 12: International Tongue Twister Day
Nov 19: International Men’s Day
Nov 28: Red Planet Day/ Thanksgiving
December
Dec 2: Fritters Day
Dec 5: International Ninja Day
Dec 11: International Mountain Day
Dec 21: December Solstice
Dec 25: Christmas
Dec 26: Boxing Day
Dec 31: New Year’s Eve
