Rogerseller

So we:

• Developed a Scroll Stopping Strategy to understand their customer personas better, including which consumers would be interested in Rogerseller and also which commercial specificers we could target
• Launched a new social media platform for Rogerseller
• Implemented tracking and conversions into their website, CRM and Google Analytics to get a better understanding of where traffic is coming from and what leads are valuable.
• Made some tweaks to the content on their website in order to increase conversions
• Installed some additional tracking which talks to their CRM which gave us some new email marketing sequences to fire
• Created some scroll stopping videos and animations but performing photoshoots in their showrooms and re-editing their existing assets into more social friendly content
• Overhauled their always on content strategy to speak with their consumers better and bought them up to speed with new social media best practices
• Developed Rogerseller a tone of voice for all digital communication
• Developed a blog strategy which would be incorporated into their paid traffic channels and integrated into their email marketing nurture sequence in order to increase their lead quality
• Launched paid ads and a digital sales funnel to grow overall awareness on platforms, retarged engaged users with traffic ads and launch product retargeting ads on all platforms in order to increase conversions