Wechat is the world’s 2nd largest social media app. It is an extremely powerful O2O marketing tool that helps connect businesses with Chinese tourists in Melbourne, Sydney and Brisbane.
Eight Clients have developed strategies to convert online leads to offline sales. This closed marketing channel helps build brand awareness through word of mouth marketing and it is the key, with which brands could establish and increase international presence.
WeChat is also the bridge that connects brands with mainland and overseas Chinese users.