Instagram is now 15 times more effective than Facebook.
From the hundreds of thousands of followers that we are now tracking 24/7, we’ve seen similar patters across most industries and it all is showing the same thing… Facebook is losing engagement and it’s headed to Instagram.
And yet, so many organisations are not using Instagram, not tracking it, not trying.
This may be because they don’t understand it, it’s not a cell to fill in on their monthly report or because they don’t care.
Look at Ford Australia, one of Australia’s most known brands, they have an extremely modest following.
This is all great new for you, the travel blogger, the start up, the camera phone owner.
For the first time ever, you can access and influence people everywhere.
Imagine having more reach than Ford in 1940? Impossible.